a written report.
all five areas scored, with what each problem is likely costing you a month, in rand.
free growth audit · valued at R10 000
a senior strategist goes through your ads, your website and how you show up on google and in ai answers. you get what each problem is costing you, and what to fix first.
what we check
most businesses aren’t short of traffic. they lose it somewhere between the ad, the website and the follow-up. we check all five areas and show you where.
google & meta ads
we read your search terms, audiences and settings line by line to find spend that was never going to turn into a customer.
31% of last month’s search budget went on searches from people who were never going to book.
the fixnegative keyword lists and tighter match types. about an hour’s work.
ads & offers
we put your ads and offer next to your three closest competitors and look at them the way a customer would.
the same budget buys fewer bookings because the competing ad gives people a reason and a deadline.
the fixa seasonal offer, fresh creative, and retargeting for people who looked but didn’t book.
website & landing pages
your ad brings people in. your page has to finish the job. we test it on a phone, because that’s where about 80% of your visitors are.
ads send people to the homepage, not to a page about the room or offer they clicked on.
the fixa fast, focused landing page with a four-field form and real guest reviews.
search & ai visibility
people still search on google, and more of them now ask ai. we check whether you show up in both, and why not.
not mentioned by chatgpt or google’s ai overview, and sitting 14th for “guesthouse knysna”.
the fixlocal seo, a fuller business profile, and content that ai tools can quote.
tracking
if the numbers are wrong, every decision built on them is too. we follow a lead from the first click to the sale.
google ads counts a visit to the contact page as a conversion, so it’s optimising for visits, not bookings.
the fixproper conversion tracking first. everything else on this list depends on it.
what you get
no 60-page export from a tool. a clear report written by a person, with the things that matter most at the top.
all five areas scored, with what each problem is likely costing you a month, in rand.
what to fix first, what can wait, and roughly how long each takes. hand it to us, your own team or anyone else.
a call with the strategist who did your audit, online or at our office in knysna. about 45 minutes. ask anything.
it’s yours to keep, whether you work with us or not.
how it works
a short form: what you sell, where you advertise and what you’d like more of. two minutes.
read-only. we send a step-by-step guide. no passwords, and you can remove us any time.
a senior strategist works through all five areas and writes up what they find. about 7 working days.
you get the report and the fix list, and we go through it together.
only what you already have. not advertising yet? we focus on your website, search and ai visibility, and suggest a sensible starting budget.
who does it
your audit is done by the people who run our clients’ campaigns, not by a tool or a junior.
it’s the same work we’d charge R10 000 for. we do it free because it’s the clearest way to show you how we think.
big or small, advertising already or not. if you’re not running ads yet, we spend more time on your website, search and ai visibility, and tell you what a sensible first budget looks like.
read-only access to whatever you have: google ads, meta business, google analytics and search console. we send step-by-step instructions, and you can remove us whenever you like.
someone from our team in knysna who runs campaigns every day. the same person writes your report and walks you through it.
once we have access. then a walkthrough call of about 45 minutes, online or at our office.
the report and fix list are yours. plenty of businesses hand them straight to their own team, and that’s fine with us.
you’ll know your marketing is in good shape, and that’s worth knowing too.
we use it only for your audit, handle it in line with popia, and never share it. when we’re done, you can remove our access.
claim your audit
two minutes. the more you tell us, the more useful the audit.
a free audit of your ads, your website and your search and ai visibility, valued at R10 000. yours to keep, whether you work with us or not.
let’s find them.